MERA PURE Sensitive | Rice-based Range
MERA PURE Sensitive Turkey & Rice Dog Food
For dogs with food sensitivities, allergies, or intolerances – particularly those who react to common proteins like chicken or beef – MERA PURE Sensitive Turkey & Rice offers a clean, limited ingredient diet built around a single lean protein and easily digestible rice. No wheat. No gluten. No unnecessary additives. Just what your dog needs, and nothing they don’t.
WHY TURKEY?
A novel protein most dogs haven’t been exposed to
Turkey is one of the most commonly recommended proteins for elimination diets because most dogs have no prior exposure to it – making it far less likely to trigger an existing allergic response compared to chicken or beef.
WHY RICE?
Gentle, digestible carbohydrate for sensitive stomachs
Rice is one of the most easily digested carbohydrates available in dog nutrition. Free from wheat and gluten, it provides steady energy without the digestive burden that grains like wheat or corn can cause in sensitive dogs.
THE TURKEY & RICE RANGE
PUPPY
PURE Sensitive Turkey & Rice Puppy
Formulated for growing puppies with food sensitivities. Supports healthy development with a single lean protein and easily digestible rice from the very start.
JUNIOR (LARGE BREED DOGS)
PURE Sensitive Turkey & Rice Junior
Bridges the gap between puppy and adult nutrition in large breed dogs. Supports continued development in young dogs while maintaining the gentle, hypoallergenic formula.
ADULT
PURE Sensitive Turkey & Rice Adult
A balanced, complete daily diet for adult dogs with food allergies or sensitivities – lean turkey protein, rice, and nothing else unnecessary.
SENIOR
PURE Sensitive Turkey & Rice Senior
Lower in energy density with joint-supportive nutrients, while maintaining the same hypoallergenic, single-protein LID formula your dog has trusted for years.
MINI
PURE Sensitive Turkey & Rice Mini
The same trusted formula in a smaller kibble size – developed for small and toy breeds with sensitive digestion who need appropriately sized bites and adjusted portion guidance.
TREATS
PURE Sensitive Goody Snacks
Treats that won’t undo your dog’s diet. Developed with the same limited ingredient philosophy – so you can reward your dog without risking an allergic reaction between meals.
Why choose mera pure sensitive for your dog’s well-being?
When it comes to your dog’s dietary needs, trust mera pure sensitive. Our hypoallergenic dog food is specially crafted to cater to dogs with food sensitivities and allergies, offering reflief from itching, scratching and upset stomachs. Give your dog the nutrition they deserve and enjoy the peace of mind knowing that their sensitive needs are being taken care of. Try mera pure sensitive today!
LEAN AND HIGHLY DIGESTABLE
Turkey is naturally lower in fat than red meat proteins, making it gentle on the digestive system – ideal for dogs with a sensitive stomach or a history of digestive upset.
ONE PROTEIN. ONE CARBOHYDRATE
Every recipe follows our L.I.D. (Limited Ingredient Diet) philosophy – minimising the number of ingredients that could trigger a reaction in dogs with known or suspected food allergies.
ALL LIFE STAGES
From the best puppy food for sensitive stomachs to senior support – your dog can stay on the same trusted protein source from their first meal to their last.
Reviews
What our customers have to say
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Our 10 week old pup loves this food. He is always licking his bowl clean. It has been working great for his bowels. Perfect to use as treats for puppy training. Quick delivery when ordered online 
MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Kelly
July 5, 2022
My dog loves this food. He's only been eating it for a month but he seems to really enjoy the different sizes and textures of the pellets. He's also looking really good, coat is shiny and he's in great shape. We will definitely be trying out some of the other Meradog products! 
MERA Essential Softdiner - Adult Increased Activity Dog Food (12.5kg)Robyn
August 2, 2016 Our Rottweilers has been eating Mera from the beginning. Starting with Junior 1 and now big boy on Junior 2. He is simply thriving on Mera dog food. His coat is shiny and he is healthy.
Mera’s delivery services are excellent. We live in a rural area and always received our order the next day. Really recommended for your growing fur baby.
Thank you Mera for your excellent services.
MERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)Morné
February 4, 2022 - Great service and our two puppies love the food! MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)
Colin
February 10, 2022 My Rottweiler puppy loves her Mera Essential! She is full of energy and her coat is so shiny and health.
Mera's delivery services are excellent. We live in a rural area and always received our order the next day. Really recommended for your growing fur baby.
Thank you Mera for your excellent services.MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)
February 4, 2022 I can highly recommend the product. Was recommended the product by my pups breeder, and after my pup went off a well known brand I asked for an alternative. Mera from the service to the product has been a hit. I have now changed my 3 senior smaller dogs onto the senior feed, and my other dogs onto the regular activity brand, and my 12 month old retriever onto Junior 2. Great success and their condition and energy superb MERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)Mignon
March 7, 2022 - I give my boy Mera adult care sport and his condition and health is wonderful.
MERA Essential Active Adult Dog Food (12.5kg)Rishi
October 21, 2024 Having started on the MERA puppy food (Junior 1 and Junior 2), my 3 now adult dogs are all on MERA Agility and have absolutely thrived from day 1. I wanted a good quality, wheat-free diet and I was very particular in researching and choosing MERA, as all my pups came from very compromised circumstances and 2 were chronically under-nourished. I chose Agility for their adult feed, as their lifestyle is extremely active as they go about living their best lives with us, here on the farm. Everybody always remarks about their physical well-being and shiny coats. I am very happy with my MERA choice. 
MERA Agility - Adult Increased Activity Dog Food (12.5kg)Dale
April 22, 2020 My 14 week old golden retriever puppy absolutely loves his food. He is growing at a very good and healthy rate - we're very happy with this food. Poops are generally healthy and easy to clean up. Good follow up service from Mera too. MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Simone
October 3, 2022 - We have switched from Hills digestive issues to MERA Sensitive Senior and our dog is doing well.
I have noticed that the amount of times she goes to the toilet has also reduced which is great.
I am so glad we have found this brand.
Our other dog is also doing well on Sensitive Adult. 👏🏻👏🏻
MERA PURE Sensitive Turkey & Rice SeniorSuada Besic
April 23, 2026 The service/ delivery is fantastic, order one day delivered early the next.
New Rottie pup simply loves the food, that says it all.MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Mike
November 15, 2022 A great balance for our 11 year old pittie, who's got skin allergies and is overweight...nowhere could we find a decent food, but Meradog has covered all facets 
MERA Essential Light - Adult Light Diet Dog Food (12.5kg)David
May 8, 2023 - 10star rating - I am a new customer and was really impressed by the friendly welcome by Adrean who's helpful advice and support has been so invaluable.
Our little 10wk German Shepherd is growing beautifully , bouncing with health and energy and her coat is gorgeoysly shiny. Nice to have peace of mind that weare giving a superior product to our baby. Thank you to the Mera team for all your help and superb service!MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg) - SubscriptionKaren Lonsdale
December 30, 2022 Very happy with the food and fast delivery. Doggie so happy with food. Hope allergies will go away as it's only first order 
MERA PURE Sensitive Turkey & Rice Dog FoodSandra
November 6, 2021 Excellent value for money - we buy Mera Cat Classic for our 5 cats and they're all in great condition. The ordering system is also efficient and reliable. 
MERA Cat Classic - Adult and SeniorTricia
December 28, 2021 - Bentley struggled to find dog food that he enjoys and is happy to eat until we tried Mera! He loves the food - it works for his specific gut and he is strong and healthy! MERA Essential Softdiner - Adult Increased Activity Dog Food (12.5kg)
Gontse
February 1, 2022 This is one of three products we use from Mera, we also have one of our babies on the sensitive and will give our new baby arriving the 29th of December the puppy food as well. Since we started feeding them Mera we have seen a remarkable improvement in their coats and appetite, and also their waste is alot better to handle. Thank you very much for they great quality food you make. 
MERA Essential Active Dog Food (12.5kg)Philip
December 8, 2021 Our 2 standard poodles love the Pure Sensitivity dog food. And I fell better knowing there is no wheat in the recipe. I was also impressed by the reponse and delivery time. Great! 
MERA PURE Sensitive Turkey & Rice Dog FoodDenis
November 7, 2023 - We swopped to the senior food when Honey showed signs of slowing down and seemed to be stiff after lying down. The slowness and stiffness have gone. Honey made the transition to the new food with no digestive issues - a big plus for a GSD.
MERA Essential Senior - Adult Senior Diet Dog Food (12.5kg)Jenny
November 21, 2021 Both my dogs LOVE this food. Shiny coats, excited for meals. 
MERA Nature's Effect Duck - Grain Free Dog Food (10kg)Chris
March 23, 2022 It's one of the best foods we have been on!! After having struggled with some of the "high-quality" dog food brands on the market we made the switch to Mera and have not looked back!!!
Great value for money and a great product. My dogs health has never been betterMERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)Sergio
October 2, 2023
FREQUENTLY ASKED QUESTIONS (FAQ’S)
Is MERA PURE Sensitive Turkey & Rice suitable for dogs with chicken allergies?
Yes. The Turkey & Rice range contains no chicken protein and the poultry fat has been purified – meaning the dogs immune system does not recognise it as chicken. Turkey is widely recommended as a novel protein for dogs suspected of having a chicken allergy, as most dogs have not been previously exposed to it – significantly reducing the likelihood of a reaction.
What is the best hypoallergenic puppy food for a dog with a sensitive stomach?
The PURE Sensitive Turkey & Rice Puppy recipe is developed specifically for puppies showing signs of food sensitivity. It uses turkey as a single lean protein with easily digestible rice – no wheat, no gluten, no artificial additives. It’s one of the few hypoallergenic puppy foods available in South Africa with a full limited ingredient diet formulation.
Can my dog eat MERA PURE Sensitive treats alongside the main food?
Yes – the PURE Sensitive Goody Snacks are formulated with the same limited ingredient philosophy as the main range. Giving your dog treats that don’t align with their elimination diet can undermine the entire dietary protocol, so using snacks from the same LID range is strongly recommended.
Is rice safe for dogs with sensitive stomachs?
Yes. Rice is one of the most easily tolerated carbohydrates in canine nutrition. It is naturally free from gluten and wheat, and is routinely recommended by veterinarians for dogs with digestive sensitivities or those recovering from gastrointestinal upset. If your dog has a specific grain sensitivity – rather than just a wheat or gluten intolerance – see our grain-free range.
EXPLORE THE FULL MERA PURE SENSITIVE RANGE
ALSO IN PURE SENSITIVE
GRAIN FREE RANGE
Turkey & Potato and Herring & Potato – for dogs with a specific aversion to all grains.
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