One Protein. One Carbohydrate.
Our L.I.D. (Limited Ingredient Diet) philosophy means every recipe uses a single animal protein and a single carbohydrate source – minimising the risk of triggering food sensitivities.
Hypoallergenic dog food | Made in Germany since 1979
MERA PURE Sensitive Dog Food
If your dog suffers from itchy skin, a sensitive stomach, or recurring food allergies, MERA PURE Sensitive was developed for exactly that. Every recipe in the range follows a strict Limited Ingredient Diet (LID) philosophy – one source of protein, one source of carbohydrate, and nothing your dog doesn’t need.
Developed by veterinarians and animal nutritionists, and trusted by thousands of dog owners, MERA PURE Sensitive is completely free from wheat and gluten, with all ingredients sourced from the European region where possible. Whether you choose our grain-free potato-based recipes or rice-based range, you’re choosing a single protein dog food that’s as gentle on digestion as it is complete in nutrition.
PURE Sensitive with Rice
A complete life-stage range from puppy to senior. Gluten-free, rice-based recipes for dogs with food sensitivities.
PURE Sensitive Grain-Free
For dogs with a specific aversion or sensitivity to grains. Potato-based recipes with premium single-protein sources.
100% Money-Back Guarantee
If your dog does not experience relief from their allergic reactions or food sensitivities – or simply won’t eat the food – we’ll refund you in full. No questions asked. Terms and conditions apply.
Why choose mera pure sensitive for your dog’s well-being?
When it comes to your dog’s dietary needs, trust mera pure sensitive. Our hypoallergenic dog food is specially crafted to cater to dogs with food sensitivities and allergies, offering reflief from itching, scratching and upset stomachs. Give your dog the nutrition they deserve and enjoy the peace of mind knowing that their sensitive needs are being taken care of. Try mera pure sensitive today!
Reviews
What our customers have to say
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Excellent quality! We adopted a(nother) dog and put her on Mera straight away. Loved the food immediately and her condition improved overnight. Wouldn't feed our animal children anything else. 
MERA Essential Senior - Adult Senior Diet Dog Food (12.5kg)Rudi
December 16, 2021 Mera is amazing - I moved my cats over onto it during lockdown when the other science diets became too expensive and they are all thriving. Very well price excellent quality food - my cats coats, health and general wellbeing is the best it's ever been. Thank you on behalf of me and my fur family for keeping everyone so healthy, happy and well 🐾 
MERA Cat Classic - Adult and SeniorBlou Leask
August 13, 2024 I changed my 5-year-old Ridgeback over to Mera when we got our new pup who has been on Mera with the breeder. My older dog LOVES Mera and seems to be thriving after almost a month on his new food. 
MERA Essential Light - Adult Light Diet Dog Food (12.5kg)Theresa Green
November 16, 2023 - Bentley struggled to find dog food that he enjoys and is happy to eat until we tried Mera! He loves the food - it works for his specific gut and he is strong and healthy!
MERA Essential Softdiner - Adult Increased Activity Dog Food (12.5kg)Gontse
February 1, 2022 Having started on the MERA puppy food (Junior 1 and Junior 2), my 3 now adult dogs are all on MERA Agility and have absolutely thrived from day 1. I wanted a good quality, wheat-free diet and I was very particular in researching and choosing MERA, as all my pups came from very compromised circumstances and 2 were chronically under-nourished. I chose Agility for their adult feed, as their lifestyle is extremely active as they go about living their best lives with us, here on the farm. Everybody always remarks about their physical well-being and shiny coats. I am very happy with my MERA choice. 
MERA Agility - Adult Increased Activity Dog Food (12.5kg)Dale
April 22, 2020 Quality food you can trust 
MERA PURE Sensitive Turkey & Rice Dog Food - SubscriptionPaul
October 15, 2022 - Our 10 week old pup loves this food. He is always licking his bowl clean. It has been working great for his bowels. Perfect to use as treats for puppy training. Quick delivery when ordered online
MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Kelly
July 5, 2022 Excellent service. Customer service and delivery is brilliant. Easy to order, delivered right to my door. My puppy loves this food. Will stay with Mera- he obviously enjoys it. MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)kantoor
August 14, 2024 My golden retriever puppy absolutely loves his food. He is growing at a very good and healthy rate - we're very happy with this food. Poops are generally healthy and easy to clean up. Good follow up service from Mera too. MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Simone
October 3, 2022 - Have two Goldies who are very active and in great condition. Efficient service from Mera as well
MERA Essential Active Dog Food (12.5kg)Derek du Plessis
September 2, 2022 Mini Poodle loves the MERA PURE Sensitive Turkey & Rice, Goes further than the Hills in our opinion too! 
MERA PURE Sensitive Turkey & Rice Dog FoodChris
February 13, 2023 My very fussy old girl only wants to eat these pellets now! She chooses it over her Hill's wet food (stew), whereas before she would refuse to eat pellets. Well she still is quite picky but this food seems to do the trick with her! She really enjoys it!! What I personally love about the pellets, other than the ingredients, is the size of the pellets. They're so teeny tiny and cute, especially for my fussy kid who is sooo selective when it comes to pellet size! I'm also quite pleased that the food contains colostrum which is so important for their joints and immune system!!? Will have to order another bag soon before she goes on a hunger strike because I've run out!! ? 
MERA PURE Sensitive MINI Turkey and Rice Hypoallergenic Adult Dog FoodChavonne
September 9, 2020 - I have been looking for an alternative brand of food for my dog with a very sensitive skin and general allergies. It seems that Mera Sensitive might be the answer. He loves his new food and is doing great. A bonus is that it comes with excellent service!
MERA PURE Sensitive Turkey & Rice Dog FoodNelmarie
July 6, 2024 Our Swiss White Shepherd puppy has been on Mera dog food since being introduced to solids and in excellent health with a beautiful coat. The ordering and delivery service is exceptionally good. 
MERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)Howard
January 24, 2022 The only food that works for our border collie and australian shepherd! Keeps their energy going without having to feed more to sustain their activity 
MERA Essential Softdiner - Adult Increased Activity Dog Food (12.5kg)Jeanne
March 26, 2026 - My Guide Dog loves her treats and the quality of Mera is beyond exceptional!
MERA PURE Goody Snacks - Turkey & Rice Hypoallergenic Dog Treats 600gElana
February 4, 2025 I can highly recommend the product. Was recommended the product by my pups breeder, and after my pup went off a well known brand I asked for an alternative. Mera from the service to the product has been a hit. I have now changed my 3 senior smaller dogs onto the senior feed, and my other dogs onto the regular activity brand, and my 12 month old retriever onto Junior 2. Great success and their condition and energy superb MERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)Mignon
March 7, 2022 Best Dog and puppy food out. I used it years ago. I recently got a puppy and now and I going to continue using it again.
My wire-haired terrier loves it. I cant wait for her to try the nature’s effect when she is older.
Would recommend this to anyone who loves animals.MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)lionel
November 18, 2021 - Excellent value for money - we buy Mera Cat Classic for our 5 cats and they're all in great condition. The ordering system is also efficient and reliable. MERA Cat Classic - Adult and Senior
Tricia
December 28, 2021 My cats have been on Mera Classic for years so when I got my chow x puppy, Siya, I worked with the team to try this as chow-chows are often allergic to chicken and get hot-spots etc as a result.
Siya is THRIVING on this food - she has grown, the quality of her fur is SO much better and the hot spot areas have started to regrow hair. She is so full of life and loves adventuring with me.
MERA PURE Sensitive Junior Turkey & Rice Dog Food
August 13, 2024 Great value for money, healthy and the dogs love it! We use Essential Active for our 2 pointers and it keeps them in great condition. Ordering system is efficient and reliable. MERA Essential Active Dog Food (12.5kg)
December 28, 2021
Frequently Asked Questions (FAQ’s)
What is the difference between the grain-free and rice-based recipes?
Both ranges follow the same Limited Ingredient Diet philosophy and are wheat and gluten-free. The grain-free dog food range uses potato as its carbohydrate source and is suited to dogs with a specific aversion to all grains. The rice-based range uses rice as its carbohydrate source and offers a full life-stage selection from puppy through to senior.
Is MERA PURE Sensitive good for dogs with itchy skin?
Yes. Many food allergies in dogs manifest as skin conditions – itching, redness, and coat problems. Our Herring & Potato recipe is particularly beneficial for skin health, as herring is a natural source of Omega-3 fatty acids, which support healthy skin and coat condition. Thousands of dogs have found relief from itchy skin on MERA PURE Sensitive.
What is the best food for puppies with allergies?
The PURE Sensitive Turkey & Rice Puppy and Junior variants are developed specifically for puppies with food sensitivities, using turkey as a single lean protein source alongside easily digestible rice. It contains no wheat, no gluten, and no artificial additives.
Is MERA PURE Sensitive suitable for dogs with Leishmaniasis?
MERA PURE Sensitive Turkey & Potato’s limited ingredient recipes may be a suitable option for dogs with Leishmaniasis, depending on the severity and your vet’s recommendations. We always recommend consulting your veterinarian before making changes to a Leishmaniasis dog’s diet.
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