MERA PURE Sensitive | Rice-based Range
MERA PURE Sensitive Turkey & Rice Dog Food
For dogs with food sensitivities, allergies, or intolerances – particularly those who react to common proteins like chicken or beef – MERA PURE Sensitive Turkey & Rice offers a clean, limited ingredient diet built around a single lean protein and easily digestible rice. No wheat. No gluten. No unnecessary additives. Just what your dog needs, and nothing they don’t.
WHY TURKEY?
A novel protein most dogs haven’t been exposed to
Turkey is one of the most commonly recommended proteins for elimination diets because most dogs have no prior exposure to it – making it far less likely to trigger an existing allergic response compared to chicken or beef.
WHY RICE?
Gentle, digestible carbohydrate for sensitive stomachs
Rice is one of the most easily digested carbohydrates available in dog nutrition. Free from wheat and gluten, it provides steady energy without the digestive burden that grains like wheat or corn can cause in sensitive dogs.
THE TURKEY & RICE RANGE
PUPPY
PURE Sensitive Turkey & Rice Puppy
Formulated for growing puppies with food sensitivities. Supports healthy development with a single lean protein and easily digestible rice from the very start.
JUNIOR (LARGE BREED DOGS)
PURE Sensitive Turkey & Rice Junior
Bridges the gap between puppy and adult nutrition in large breed dogs. Supports continued development in young dogs while maintaining the gentle, hypoallergenic formula.
ADULT
PURE Sensitive Turkey & Rice Adult
A balanced, complete daily diet for adult dogs with food allergies or sensitivities – lean turkey protein, rice, and nothing else unnecessary.
SENIOR
PURE Sensitive Turkey & Rice Senior
Lower in energy density with joint-supportive nutrients, while maintaining the same hypoallergenic, single-protein LID formula your dog has trusted for years.
MINI
PURE Sensitive Turkey & Rice Mini
The same trusted formula in a smaller kibble size – developed for small and toy breeds with sensitive digestion who need appropriately sized bites and adjusted portion guidance.
TREATS
PURE Sensitive Goody Snacks
Treats that won’t undo your dog’s diet. Developed with the same limited ingredient philosophy – so you can reward your dog without risking an allergic reaction between meals.
Why choose mera pure sensitive for your dog’s well-being?
When it comes to your dog’s dietary needs, trust mera pure sensitive. Our hypoallergenic dog food is specially crafted to cater to dogs with food sensitivities and allergies, offering reflief from itching, scratching and upset stomachs. Give your dog the nutrition they deserve and enjoy the peace of mind knowing that their sensitive needs are being taken care of. Try mera pure sensitive today!
LEAN AND HIGHLY DIGESTABLE
Turkey is naturally lower in fat than red meat proteins, making it gentle on the digestive system – ideal for dogs with a sensitive stomach or a history of digestive upset.
ONE PROTEIN. ONE CARBOHYDRATE
Every recipe follows our L.I.D. (Limited Ingredient Diet) philosophy – minimising the number of ingredients that could trigger a reaction in dogs with known or suspected food allergies.
ALL LIFE STAGES
From the best puppy food for sensitive stomachs to senior support – your dog can stay on the same trusted protein source from their first meal to their last.
Reviews
What our customers have to say
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Fantastic food! My dog stopped scratching significantly since switching over to Mera! 4 stars just because I wish the protein content was a bit higher but other than that, my dogs are happy so I'm happy! 
MERA PURE Sensitive Turkey & Rice Dog Food - SubscriptionUpasya
July 29, 2022
Great service and our two puppies love the food! 
MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Colin
February 10, 2022 My dog loves this food. He's only been eating it for a month but he seems to really enjoy the different sizes and textures of the pellets. He's also looking really good, coat is shiny and he's in great shape. We will definitely be trying out some of the other Meradog products! 
MERA Essential Softdiner - Adult Increased Activity Dog Food (12.5kg)Robyn
August 2, 2016 - I moved my 3 minitiature German Schnauzers from Royal Canin gastrointestinal prescription food to Mera Dog PURE sensitive turkey & Rice food and they doing very well on it. All 3 my dogs have very sensitive tummies and colons. They are doing very well on the Mera dog PURE Sensitive turkey & Rice so I'm very happy. Good quality food for an affordable price. 👌 MERA PURE Sensitive Turkey & Rice Dog Food - Subscription
Lynette Swart
July 25, 2022 My Belgain Malinois, Shia. Switched over to Junior 2 when he was around 6 months. He grew up on another brand which we thought was good. Little did we know he had a slight calcium deficit and too many calories for his portion size. It was only when we switched over to Mera that we saw huge improvements in his health and appearance. He came to a healthy weight in no time! And his nails were a lot better. Mera has solved a lot of problems for us, brittle nails, dull fur and not to mention to his weight. I highly recommend Mera to anyone who loves their dog! Mera is truly a premium brand, that produces excellent results. Also, a huge thank you to the people behind the brand for your exceptional customer service and quick responses! Mera looks out for both the humans and the fur-babies. 
MERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)Mari-Ann Jardine
February 14, 2023 My Rottweiler puppy was brought up on Mera by her breeder and I have kept her on Mera food. She has a gorgeous shiny coat and is growing perfectly MERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)janepaterson
September 19, 2022 - The only food that works for our border collie and australian shepherd! Keeps their energy going without having to feed more to sustain their activity
MERA Essential Softdiner - Adult Increased Activity Dog Food (12.5kg)Jeanne
March 26, 2026 Our 10 week old pup loves this food. He is always licking his bowl clean. It has been working great for his bowels. Perfect to use as treats for puppy training. Quick delivery when ordered online MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Kelly
July 5, 2022 I have been looking for an alternative brand of food for my dog with a very sensitive skin and general allergies. It seems that Mera Sensitive might be the answer. He loves his new food and is doing great. A bonus is that it comes with excellent service! 
MERA PURE Sensitive Turkey & Rice Dog FoodNelmarie
July 6, 2024 - 10star rating - I am a new customer and was really impressed by the friendly welcome by Adrean who's helpful advice and support has been so invaluable.
Our little 10wk German Shepherd is growing beautifully , bouncing with health and energy and her coat is gorgeoysly shiny. Nice to have peace of mind that weare giving a superior product to our baby. Thank you to the Mera team for all your help and superb service!MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg) - SubscriptionKaren Lonsdale
December 30, 2022 Service is fantasic - delivered straight to my door. Most importantly, our Molly, a beautiful golden retriever is thriving on it. MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Valerie
November 18, 2021 I have two LARGE Black Russian Terriers. They have always been on Mera products and I changed to the Senior diet about a year ago. For me the proof is in the pudding. Happy and energetic dogs and my vet bills are routine checkups only - Excellent products all round! Thanks. 
MERA Essential Senior - Adult Senior Diet Dog Food (12.5kg)Gary
December 21, 2021 - This is one of three products we use from Mera, we also have one of our babies on the sensitive and will give our new baby arriving the 29th of December the puppy food as well. Since we started feeding them Mera we have seen a remarkable improvement in their coats and appetite, and also their waste is alot better to handle. Thank you very much for they great quality food you make.
MERA Essential Active Dog Food (12.5kg)Philip
December 8, 2021 My puppy loves this food. I think that If she could open the food holder she would finish it off.
Even the 13 year old yorkie begs for it. And she’s a fussy eater.MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)Elsie
August 2, 2024 My very fussy old girl only wants to eat these pellets now! She chooses it over her Hill's wet food (stew), whereas before she would refuse to eat pellets. Well she still is quite picky but this food seems to do the trick with her! She really enjoys it!! What I personally love about the pellets, other than the ingredients, is the size of the pellets. They're so teeny tiny and cute, especially for my fussy kid who is sooo selective when it comes to pellet size! I'm also quite pleased that the food contains colostrum which is so important for their joints and immune system!!? Will have to order another bag soon before she goes on a hunger strike because I've run out!! ? 
MERA PURE Sensitive MINI Turkey and Rice Hypoallergenic Adult Dog FoodChavonne
September 9, 2020 - My Golden Retriever has an incredibly sensitive stomach and transitioned to this food with no problems at all. The Mera team were so great in assisting me at every step on switching over. We are very happy and so is my dog! MERA PURE Sensitive Turkey & Rice Dog Food
Samantha
April 13, 2022 Great food. Cat loves it and he looks great. Shiny coat and a healthy tummy. Really recommended. 
MERA Cat Classic - Adult and SeniorShaylene
June 22, 2022 I can highly recommend the product. Was recommended the product by my pups breeder, and after my pup went off a well known brand I asked for an alternative. Mera from the service to the product has been a hit. I have now changed my 3 senior smaller dogs onto the senior feed, and my other dogs onto the regular activity brand, and my 12 month old retriever onto Junior 2. Great success and their condition and energy superb MERA Essential Junior 2 - Large Breed Puppy Food (12.5kg)Mignon
March 7, 2022 - My 12 week old Golden retriever puppy, Cadbury, really enjoys this food, I like that the kibble is small and easy for him to eat. Not to mention this is a superior puppy food giving my fur baby a great start in life, ensuring that his little body gets all the nutrition it needs to grow and develop. The customer service and delivery is also fantastic! So easy, it gets delivered right to our door, perfect and quick, no hassle at all. MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)
Moira
December 15, 2022 Best Dog and puppy food out. I used it years ago. I recently got a puppy and now and I going to continue using it again.
My wire-haired terrier loves it. I cant wait for her to try the nature’s effect when she is older.
Would recommend this to anyone who loves animals.MERA Essential Junior 1 - Puppy All Breeds Dog Food (12.5kg)lionel
November 18, 2021 Excellent quality! We adopted a(nother) dog and put her on Mera straight away. Loved the food immediately and her condition improved overnight. Wouldn't feed our animal children anything else. MERA Essential Senior - Adult Senior Diet Dog Food (12.5kg)Rudi
December 16, 2021
FREQUENTLY ASKED QUESTIONS (FAQ’S)
Is MERA PURE Sensitive Turkey & Rice suitable for dogs with chicken allergies?
Yes. The Turkey & Rice range contains no chicken protein and the poultry fat has been purified – meaning the dogs immune system does not recognise it as chicken. Turkey is widely recommended as a novel protein for dogs suspected of having a chicken allergy, as most dogs have not been previously exposed to it – significantly reducing the likelihood of a reaction.
What is the best hypoallergenic puppy food for a dog with a sensitive stomach?
The PURE Sensitive Turkey & Rice Puppy recipe is developed specifically for puppies showing signs of food sensitivity. It uses turkey as a single lean protein with easily digestible rice – no wheat, no gluten, no artificial additives. It’s one of the few hypoallergenic puppy foods available in South Africa with a full limited ingredient diet formulation.
Can my dog eat MERA PURE Sensitive treats alongside the main food?
Yes – the PURE Sensitive Goody Snacks are formulated with the same limited ingredient philosophy as the main range. Giving your dog treats that don’t align with their elimination diet can undermine the entire dietary protocol, so using snacks from the same LID range is strongly recommended.
Is rice safe for dogs with sensitive stomachs?
Yes. Rice is one of the most easily tolerated carbohydrates in canine nutrition. It is naturally free from gluten and wheat, and is routinely recommended by veterinarians for dogs with digestive sensitivities or those recovering from gastrointestinal upset. If your dog has a specific grain sensitivity – rather than just a wheat or gluten intolerance – see our grain-free range.
EXPLORE THE FULL MERA PURE SENSITIVE RANGE
ALSO IN PURE SENSITIVE
GRAIN FREE RANGE
Turkey & Potato and Herring & Potato – for dogs with a specific aversion to all grains.
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